Facebook Holds Ads Up to the Light for Greater Transparency

  Recently, Facebook announced they will eliminate “dark posts” (a post that has been published for advertising use that is seen by select members of the public) in an effort to offer greater transparency in its advertising offerings, largely in response to Russian meddling in the 2016 U.S. presidential election. As this is a global initiative (many countries have encountered …

Confirmit appoints new CFO to continue successful growth and profitability

  Halvor W. Stokke announced as Chief Financial Officer London, UK, Oslo, Norway and New York, NY, 19 October 2017 – Confirmit has announced the appointment of Halvor W. Stokke as Chief Financial Officer, following former CFO Ken Østreng’s move to the position of President and CEO earlier this year. Halvor W. Stokke, CFO, Confirmit Stokke joins Confirmit from global …

Me, Myself & I: The Individualisation Imperative Report – Consumers’ Call to Brands: Remember Me, Listen to Me, Let Me be in Control

  69% of consumers want an individualised customer experience yet only 40% of brands offer one The Three Ss -Speed, Seamlessness and a Sense of Control are key to great online experience Nick Peart, CMO 24 October 2017, London – Today Cloud IQ, the effortless commerce platform, unveils its latest research report, Me, Myself & I: The Individualisation Imperative. The …

Cruise Chooses Qubit to Navigate Personalization Journey

  Europe’s largest online cruise travel agent making data-driven experiences priority for growth [LONDON – 7 NOVEMBER 2017] Qubit, the leaders in marketing personalization technology, today announced that Cruise, Europe’s largest online cruise travel agent, have chosen Qubit to power their journey to personalization. The company are looking to increase conversions, enquiries, and sign ups, as they grow market share …

ASICS Digital Hits the Ground Running with Qubit Aura for Mobile Web

  Scaling 1:1 personalization with mobile web solution for product discovery [NEW YORK – 15 November 2017] – Qubit, the leaders in marketing personalization technology, today announced that ASICS Digital, an ASICS division responsible for the continued development of Runkeeper and other consumer-centric digital platforms, has partnered with Qubit to enhance its mobile web presence. Qubit logo Qubit Aura leverages …

Finalists announced for the 2017 UK & European Employee Engagement Awards in association with People Insight

  Finalists include: BT, Coca-Cola, Diageo, DHL, Fitness First, LG, Ministry of Justice, Nissan, Post office, Royal Bank of Scotland, Southampton Football Club, Time Inc, Vodafone, Waitrose and many more… Winners will be announced at a Gala ceremony at Wembley Stadium on January 25, 2018 Tables are on sale now Learn from UK & European finalists at the Employee Engagement …